Red Bull Studio — WHOOP THIS

In ramping up their music studio program, Red Bull created a live-to-tape performance series for YouTube called In The Red Bull Studio, that featured emerging and influential artists performing songs from new and/or upcoming releases in the Red Bull Studio. For the second episode of In The Red Bull Studio featuring indie rapper Alexander Spit, I led the production design, transforming the Red Bull Studio into a visual, psychedelic stage using 8' x 8' LED panels for the backdrop of the live music performance. I worked hand-in-hand with both Alexander Spit and the Red Bull Studios marketing team to devise the creative concept of the video and was responsible for designing the visual content. I worked closely with the Red Bull team to convert the studio space and managed the on set production team and rental equipment.